Where CIrcular ideas come to play.
Redesign your product’s ending. build what comes after disposability.
SUPERFUN is a design studio for the circular economy. We turn circular ambition into products, services and experiences people actually want to use — and ways teams really work.
What we do
Activation →
Sprints, teardowns, and capability programs that are designed build a circular mindset and skillset across your team.
Innovation →
Products, tools, and digital experiences from a 15-year practice in design for participation, longevity, and reuse.
Research →
Original analysis, interactive data, and The Riparian. Public work on the systems shaping circularity.
About the studio
SUPERFUN is an independent design studio led by Kenny Arnold and Esther Shechtman and roster of trusted collaborators assembled around each project.
Our research-driven design approach was incubated at the Royal College of Art and refined inside the Ellen MacArthur Foundation, where Kenny worked on embedding circular economy strategy with worlds leading companies. SUPERFUN brings that methodology to a smaller, more nimble practice.
GOT AN IDEA YOU WANT TO MAKE REAL?
We work under NDA from the first conversation. Tell us what you're thinking about, and we'll get back within 48 hours.

